Verda Alaton has created Tohum out of her lifelong passion for natural beauty.
Born into an artistic family in Istanbul, she fell in love with far away lands and primitive cultures from an early age, and has studied their art for many years.
As a designer, Verda Alaton has found her inspiration in the simple beauty of ethnic arts, particularly native adornment which combines natural forms with powerful expression. Discovering their uninhibited relationship with nature has been a big influence on her work.
During the five years she spent in New York, she worked with African art experts and started collecting tribal artifacts and accessories while working on her first design ideas. In 2008, she launched Tohum to bring to life her unique perspective with a passionate belief in simplicity and expressiveness.
A devoted traveller to all corners of the world, she continuously collects original pieces for her designs and finds new sources of inspiration for her future creations.
